What You Need to Know About the Google Knowledge Graph
The Google Knowledge Graph is a tool introduced in 2012 that allows users to discover your business, learn more about it, and even contact you without having to visit your website. The tool is focused […]
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The Fundamentals of SEO
Search Engine Optimization, or SEO, is a critical component to getting found organically on the Internet. The number of searches performed on a daily basis is increasing exponentially, and users trust that the results are […]
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PPC, SEO, and Content Marketing: The Digital Marketing Trifecta
We have clients ask us all the time: what type of marketing is best: PPC, SEO or Content Marketing? Our answer: All of them! While these three strategies certainly use different methods to bring in […]
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How to Reduce Your Website’s Bounce Rate in 4 Ways
Something that should be top of mind for your business is your website’s bounce rate. This is for good reason, bounce rates often serve as an indication whether or not users are engaging with your […]
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Creating a Cohesive Effort with PPC and SEO
Have you thought about your digital presence and strategy lately? You know that Pay-per-Click (PPC) is an important part of the overall puzzle, but, what about SEO? While working hand-in-hand, your PPC campaign and SEO […]
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The Biggest Mistakes on Your Website Could Hurt Your Business
You have a business to run and maintain, your website may not be top of mind, but it should. Your website may contain some big mistakes that have the potential of hurting your business. Allow […]
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LSI Keywords and What They Mean for SEO
LSI is a marketing acronym you may not have heard of, or you don’t know enough about. The acronym stands for Latent Semantic Indexing which is a keyword that is commonly related to another primary […]
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What Google AMP Pages Could Mean for Your Brand
Google Accelerated Mobile Pages (AMP) is great for businesses looking to improve the user experience on their websites. By stripping out any unnecessary HTML, AMP allows content to be loaded almost instantly across all platforms. […]
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The Importance of Optimizing Blog Content for Your Business
You already know how important SEO is for your business, but did you know that your company blog plays an integral role, as well? Why Should I Have a Blog for my Business? Having a […]
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5 Tips for Your Website’s SEO
We are constantly working to improve the presence of our client’s websites in the search results, but as the search landscape changes and improves, so must we. SEO is a long game, a strategy that […]
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