PPC Learning Center
YouTube is Losing Major Brands Due to Ad Placement
YouTube is setting stricter restrictions on their video ads for 2018. The VP of display, video, and analytics, Paul Muret stated “2017 was a difficult year, with several issues affecting our community and advertising partners”. […]
Read Article ›Creating a Cohesive Effort with PPC and SEO
Have you thought about your digital presence and strategy lately? You know that Pay-per-Click (PPC) is an important part of the overall puzzle, but, what about SEO? While working hand-in-hand, your PPC campaign and SEO […]
Read Article ›Is AdWords Express Too Good To Be True?
In the digital age, business owners who are smart about their advertising are familiar with Google AdWords. It is a powerful tool that can be very profitable, but is also complicated and daunting for a […]
Read Article ›Facebook is Making Advancements in Targeting Abilities
The social giant has paved the way and set standards in terms of targeting ads based on location, likes and interests. They are about to take their competitors by storm with the latest ad targeting […]
Read Article ›Increase Brand Awareness with Display Advertising
Increasing brand awareness is an important strategy for building your business, but how do you reach potential customers? One way to raise awareness is through a display advertising campaign. Display campaigns allow businesses to reach […]
Read Article ›Why Are Landing Pages So Important for PPC
In digital marketing, we often talk about the importance of using optimized landing pages for campaigns. While it may seem like an obvious necessity to industry professionals, it appears to be difficult to get […]
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