Let’s face it, nobody likes to hear negative feedback that involves them in any way, shape or form. While getting negative feedback on social media may seem like the end of the world, try to take it as constructive criticism. As a business owner, evaluate what the user is upset about and how you can resolve that issue in a timely manner. This will show the user that you care and you are proactive about customer satisfaction. Not only is the happiness of your users important to you, but so are their complaints. Anyone that crosses your page will see that you are quickly responding to both positive and negative feedback, which will significantly enhance your social media marketing efforts.
In response to Facebook’s special ad category targeting change, some verticals may have found themselves trying to change their advertising or rethink how they reach their target audience. Facebook had been taking some heat for their ad targeting guidelines and the ability to target or exclude people based on age, gender and income. Now, Facebook […]
It goes without saying that websites play a crucial role in almost every facet of modern life. From information sharing and education to commerce, websites have served as a perpetual communication vehicle throughout humanity’s modern technological revolution. However, as vital as they are, many businesses still ignore the importance of making sure their websites keep […]
At Brawn Media, we were an early adopter to programmatic OTT (over-the-top) advertising. We understood the need to be where our customers are and that millennials were the big push for streaming through devices like Roku, Apple TV, Sling TV, smart TVs, and gaming consoles. OTT offers the flexibility of digital ads with that of […]