Category: PPC

4 PPC Trends to Continue Watching

At the close of 2017 we began to see an increase in many pay-per-click (PPC) trends including audience targeting, attribution and local marketing. While those aren’t exactly earth-shattering revelations, they are related to a few trends with major themes that are gaining momentum this year. Top 4 PPC Trends To Monitor Voice and Visual Search: […]

Keep Reading

Is AdWords Express Too Good To Be True?

In the digital age, business owners who are smart about their advertising are familiar with Google AdWords. It is a powerful tool that can be very profitable, but is also complicated and daunting for a novice. Enter Google’s solution: AdWords Express, a stripped-down and simplified version of Google AdWords. AdWords Express allows users to set […]

Keep Reading